Sicepat
Lowongan Kerja

Digital Product Analyst Sicepat Jakarta

Expire: 16 September, 2022
Posted : 27 August, 2022

Ringkasan Pekerjaan

: Full Time
: Pria/Wanita
: Project & Product Management
: D3, Diploma, S1
: -
: Fresh Graduate
: IDR 2,000,000
- IDR 6,000,000
/Bulan
: DKI Jakarta, Jakarta Selatan

Deskripsi Pekerjaan

Responsibilities:

  • Devise and design the digital product of a diverse array of projects:
  • Ability to craft a product & program vision (short to long term) and convert that into a concrete marketing strategy: forecasting, planning, execution and budgeting
  • Participate in market research, validation, and whitespace analysis to identify new opportunities for new and existing features and functionalities
  • Understand how to create business flow for digital product (mobile apps, website ecommerce, and others digital products)
  • Analyze engagement & retention funnel to looking for maximum impact on DAU (daily active users)
  • Understand RFM Segmentation and able to translate segmentation into digital product and targeted digital marketing programs
  • Setup/Implement and monitor lifecycle journey automation programs and tactical campaigns via outbound channels (Email, Push Notification, & WhatsApp/SMS) and inbound channels (Card, Inbox, & In-App Notification) through CRM tool
  • Develop communication templates (email, in-app, or app push) for consistency and effectiveness in accordance with brand guidelines and best practices
  • Develop weekly and monthly reporting to ensure all products, programs and campaigns are fully monitored and evaluate all performance to ensure constant product/program/campaign iteration and improvements (make recommendations
  • Prioritize and maintain a list of work to be done and its order of priority

Requirements:

  • Familiar of Marketing Programmatic Tools (Moengage/Clevertap/Insider/AppFlyer or other CRM and Attribution Tools)
  • Familiar with Google Analytic & Google Play Console
  • Strong analytical, prioritization, and product management skills (demonstrated ability to synthesize data into actionable insights and communicate recommendations)
  • Usability and customer-focused design experience a plus
  • Structured, able to plan end-to-end execution of initiatives, and see through the implementation of the initiative
  • Logical thinking and problem-solving skills at all times
  • Strong business acumen and ability to generate insights independently

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